Archives of #Content

interactive content

Interactive Content – Powerful Tool for Marketing

In 2015, a company named Zenni made a success with their consumer quiz, with which they gained $1 million in revenue, according to statistics. This quiz was composed of 9 questions that helped to match consumers with a suitable pair of glasses that connected two important things – their lifestyle and budget. After that step, […]
content marketing

The Top 6 Content Marketing Trends For 2019

Content marketing is the part of Internet marketing that includes the creation and sharing of online material (blogs, videos, social media posts), for a targeted audience. It is often used by organizations with the end goal to: attract customers, grow the company’s client base, increase online sales and deals and engage an online community of […]
AI

3 Ways AI Is Improving Digital Marketing

AI and digital marketing are starting to go as an inseparable unit. With the capacity to gather information, analyze it, apply it and after that gain from it – AI is changing digital strategy. As it keeps on progressing, so will the capacities to utilize it to enhance digital marketing strategies and important client experiences […]
storytelling

The Unbreakable Bond Between Storytelling And Content Marketing

Storytelling and digital marketing are as one. However, the art of storytelling extends more remote than the story in any type of substance. Narrating obviously is an old art (and part science) which is handled in such a significant number of areas, from the investigation of old societies to motion picture making, fiction composing and […]
content

Benefits Content Marketing Brings In A World After GDPR

Even though it’s still too soon to tell the long haul effect of GDPR on organizations, we can get a handle on the crucial ’’here and now’’ result: Content advertisers must be significantly more open about how they keep on connecting with audiences. What’s a content marketer to do in a post-GDPR world? Here are […]
digital marketing

User data in a mission of marketing success!

Now since we cannot rally on Wikipedia to properly explain what exactly digital marketing is, I took it upon myself to try and bring this term closer to you. So, let us embark on this quest that is Digital marketing. Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage […]
Digital Marketing

The Top 3 Of The Best Digital Marketing Strategies For Startups

A successful digital marketing strategy requires more than just setting up a Facebook and Instagram pages or doing an email blast about a company’s latest activities. For those who plan to start a business, it is very important to find the right way to attract customers. Attracting customers doesn’t mean just putting up advertisements and […]